Ancient mineral water from New Zealand
Drawn from a protected artesian aquifer 1,000 metres beneath Mount Taranaki, every bottle begins as a journey that started as rainfall at least 46,000 years ago.
Naturally enriched with minerals, it reflects the unique character of its New Zealand source.
One source. Shaped by nature.
46,000 years beneath the earth.
Over thousands of years, water moves slowly through layers of volcanic rock, naturally acquiring the distinctive mineral profile that defines its character before settling within a protected artesian aquifer beneath Mount Taranaki.
Carbon dating has shown the water to be at least 46,000 years old when bottled.
A mineral profile unlike any other.
Every natural mineral water is defined by the minerals it carries.
With 780 mg/L of Total Dissolved Solids (TDS), Pure One is among New Zealand's most mineral-rich bottled waters, creating a smooth texture and a distinctive taste shaped entirely by nature.
Internationally awarded.
The FineWaters Taste & Design Awards are recognised as one of the world's leading competitions for natural bottled water. Each year, a panel of internationally recognised water sommeliers conducts blind tastings to evaluate waters from around the world for their taste and overall quality.
Pure One has been awarded Gold for Taste in the Still, Medium Minerality category for three consecutive years:
2024 – San Sebastián, Spain
2025 – Atlanta, USA
2026 – Montréal, Canada
These awards recognise what our customers experience in every glass: a naturally smooth, balanced mineral water with exceptional character.
Mineral water refills.
Our award-winning New Zealand mineral water is available through eco-friendly in-store refills in Taranaki. Bring your own container or choose from our reusable glass and BPA-free bottles.
Nationwide, our online refill system allows customers to return empty Pure One containers for refilling - a more sustainable way to enjoy premium mineral water across New Zealand.
Pure One I New Zealand Mineral Water I 500ml Glass - Case of 12
