Our mission
At Pure One, we’re redefining hydration with what we call healthy hydration for healthy living. Our mission is to educate people that not all water is the same - each source of natural, unprocessed water has its own unique story and unique characteristics.
Given that water makes up 60-80% of the human body (depending on age), it plays a critical role in many of our body’s essential functions. That’s why we believe in giving our bodies the very best. We’re proud to share Pure One - nature’s finest hydration, delivered with care and purpose.
Our values
Our water is a gift from nature and we’re committed to providing one of the most unique waters from nature in a sustainable and eco-friendly way.
♻️ Sustainable resource
Pure One rises from an ancient artesian aquifer that is naturally replenished by rainfall over at least 46,000 years. This ensures that the aquifer is replenished at a rate far greater than we could ever take the water out of the earth.
As the aquifer exists under such geological pressure, the water flows naturally to the surface without the need for heavy machinery - ensuring a truly sustainable artesian source that’s gentle on the environment.
💧 Wellness, Naturally
Water fuels your body, your mind, and your lifestyle. We believe hydration is the foundation of health, and it's essential to know what you're putting into your body.
Pure One is nature’s finest, untouched for over 46,000 years, filtered through layers of volcanic rock, and naturally enriched with 780 mg/L of Total Dissolved Solids. With an alkaline pH of 8.5 and 17 of the 21 essential minerals vital for human health, it offers more than just hydration - it delivers nourishment with every sip.
This is hydration, refined by nature. For those who expect more from their water.
💙 A Community That Cares
We’re more than a water company, we’re here to build a lifestyle. One that’s centered around hydrating smarter and feeling better.